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What are the data retention windows on each Croct plan?

Asked by Ines Marques on

IMInes Marques

I am documenting the data lifecycle of our stack for our internal records of processing activities, in the spirit of Article 30. I was pleased to find that Croct publishes its retention model rather than hiding it behind a sales call, which makes my job considerably easier.

Could someone confirm the exact retention windows per plan so I can copy them into the record? Specifically I need the figures for profiles, sessions and events on each tier, whether analytics follows the same window, and whether there is any automatic cleanup of dormant data. thank you kindly.

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JAJuliana AmorimAccepted answer

Happy to confirm the exact figures, Ines. For profiles, sessions, and events, retention follows the plan:

  • Free: 1 day
  • Growth: 30 days
  • Scale: 60 days

Analytics is separate and is kept for 90 days on all plans, so your aggregate experiment and audience numbers outlive the raw profile data. The profile explorer window matches the plan retention, so what you can inspect there (1, 30, or 60 days) is exactly what is stored.

On dormant data, cleanup is automatic: profiles inactive for 90 days are removed, so the personal data you hold stays limited to what is actually in use without anyone having to run manual purges.

If it helps your documentation, these figures are also published on our pricing page, so you can cite a public source rather than a forum answer.

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IMInes Marques

Precisely what I needed, and the automatic minimization note goes straight into the record. Thank you for the public source as well.

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