Answers about cdp
Questions and answers from the Croct community about cdp.
13
Do we still need Segment if Croct builds profiles and audiences itself?
Honest question from someone drowning in martech line items. We pay for Segment and if I am truthful with myself, 80% of what we use it for is building…
2
Do we need Segment or a CDP to personalize our Sanity site?
our stack is Sanity plus Next.js and we want to start personalizing a few sections by visitor segment. A consultant told us the "proper" way is a CDP like…
0
How do Croct audiences differ from segments synced from our CDP?
We already maintain batch-computed segments in a CDP, refreshed nightly, and I am trying to understand whether Croct audiences duplicate that work or do…