Croct + HubSpot

HubSpot forms are great at capturing leads, but they don't adapt to who is filling them out. By connecting them to Croct, you can track every submission as a conversion, enrich user profiles with the data visitors submit, and test or personalize which form each visitor sees, all without changing how you collect leads in HubSpot.

Yes. The integration supports both HubSpot's legacy forms and the new forms. You can listen for submissions with a global form event or, on legacy forms, an embed-code callback.

You need a Croct account with a workspace and application, the Croct SDK installed on the page where your HubSpot form is embedded, and a HubSpot account with at least one form set up.

Croct listens for a successful submission and tracks it as a "goal completed" event. That lets you measure conversion rates in your dashboards and use form submissions as goals in AB tests and experiments.

You can map any form field, such as first name, last name, email, and company, into the visitor's Croct profile. That data becomes available for audience segmentation and personalization across your site.

Yes. By storing the HubSpot form ID in a Croct slot, you can run an AB test or build a personalized experience that decides which form each visitor sees. Your page renders whichever form ID the slot returns, so each variant or experience can display a different form.