Analytics

Croct + Google Analytics

Send audience, experience, and experiment data to Google Analytics so your product analytics reflect what each visitor actually saw.

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Croct and Google Analytics integration illustration

Why combine Google Analytics with Croct?

Google Analytics already measures your growth. Croct adds the context of what each visitor actually experienced.
  • Segmentation in your analytics

    Break funnels, retention, and cohorts down by audience, experience, experiment, and variant.

  • Measure real impact

    See how each personalized experience and AB test variant shapes the way users move through your site and product.

  • No extra tracking code

    Croct sends the data automatically, with nothing to instrument by hand.

Why combine Google Analytics with Croct illustration

How it works

Bring Croct's context into Google Analytics in three steps.

  • Connect Google Analytics

    Link your Google Analytics project to Croct once, with no changes to your source code.

  • Watch events flowing

    As personalized experiences and experiments impact visitors, Croct streams segmented data.

  • Analyze in Google Analytics

    Segment and compare any report by Croct's audiences, experiences, and variants.

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Frequently asked questions

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