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Croct is rated #1 Headless CMS for personalization at G2 Winter 2025 Grid® report

4.8 on G2

The #1 headless CMS for personalized content

We help growth marketers stop relying on multiple landing pages by transforming their generic website into a personalized one with higher conversion rates.

Go beyond landing pages with personalized journeys

Move beyond landing pages with Croct. Deliver personalized experiences across your website, boosting engagement and ROI.
  • Personalize content across your entire website.

  • Keep messaging consistent across website and campaigns.

  • Use real-time data to tailor content and drive conversions.

  • No need to rebuild your site or replace your current CMS.

Who is Croct for?

  • Heads of growth

    Use your marketing data in an actionable way to personalize user journeys in real-time and increase conversions by 20%.

  • CRO manager

    Optimize conversion rates and easily validate your hypothesis without relying on developers for every single test.

  • Developers

    Give autonomy to the growth team and have peace of mind that they won’t break the website or compromise the performance.

How it works

Transform your generic website into a personalized one in 3 easy steps.

Step 1

Define what to personalize

Replace static content blocks—such as banners or top bars—with dynamic, personalized elements.
  • Create your components

    Get a variety of field options like text, files, numbers, and more to model your content.

  • Add Croct to your website

    Select the SDK that suits your tech stack to unlock event tracking and personalization within a day.

  • Track events

    Go deeper by understanding user interactions and conversions by tracking custom events.

What to personalize
Multi-language content
Multi-language content

Easily deliver content and personalized experiences in multiple languages with no extra development burden.

User profile enrichment
User profile enrichment

Enrich user profiles with first-party data to deliver more relevant experiences based on users' interactions.

Scheduling
Scheduling

Need to publish on holidays? Off-hours? No problem! Schedule to publish, pause, or even apply changes at any time.

Asset CDN
Asset CDN

Upload files directly in Croct with no storage limits. Deliver content quickly and reliably across the globe.

Looking for real examples?

Explore our library of successful playbooks, all backed by real results with Croct.

Growth-driven features

What makes us different

Croct powers dynamic experiences, saving you time and cutting costs by combining daily content management with powerful personalization and experimentation.

Advanced audience segmentation

Seize more conversion opportunities with real-time, flexible segmentation based on behavior and first-party data.

Easy content personalization

Learn from your users as they explore, then deliver a tailored experience without the overhead of multiple websites or landing pages.

Intuitive content editor

Define and manage content easily with our user-friendly interface—no developer support needed.

Bayesian AB testing

Run multiple A/B tests, evaluate hypotheses, and apply the winning variant without coding.

Personalization analytics

Get real-time insights with built-in dashboards for web analytics, dynamic content, and A/B test results—no extra tools required.

Croct for developers

First-class developer experience

Bring native personalization to your websites with optimal performance, high availability, and seamless integration with your favorite stack.

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import
 
{
Hero
}
 
from
 
'./hero'
;
import
 
{
useContent
}
 
from
 
'@croct/plug-react'
;
export
 
function
 
Home
(
)
 
{
  
const
 
content
 
=
 
useContent
(
'home-hero
@v1
'
)
;
  
return
(
<
Hero
 
{
...
content
}
 
/
>
)
;
}
Console
Analyzing the code
localhost:3000
Sales teams
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Keep meetings moving forward so you can focus on engaging your prospects and closing more deals.
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Move fast, break nothing

Empower your team to explore new ideas without impacting production. Our versioning system keeps the old while you build the new, ensuring seamless updates and zero downtime.

What people love about us Icon of two hearts

Croct powers high-impact growth teams around the world.

4.8 on G2

"Croct is an efficient customization tool. One of the best features is the ability to create slots, which makes implementation and testing much faster. While initial setup needs some dev time, the long-term benefits far outweigh this effort."

Media.MonksProfile photo of Aline Gonçalves, who is the author of the testimonial.
Aline Gonçalves
·
CRO Tech Lead at Media.Monks

"Simplicity and ease. These are the main differentials we found when we chose Croct as a partner to help us customize and offer a differentiated experience throughout the trajectory of our customers!"

ContabilizeiProfile photo of Luciano Pastuch, who is the author of the testimonial.
Luciano Pastuch
·
Growth Engineering Manager at Contabilizei

"Being a Croct partner means having agility and innovation in all processes. Nowadays, I can't think of UI/UX trends without remembering them. We have been partners for a reasonable amount of time, and I take Croct with me wherever I go."

IsziProfile photo of Pedro Saggioro, who is the author of the testimonial.
Pedro Saggioro
·
Marketing Coordinator at Iszi

"Croct is a great partner of the Parque Bondinho Pão de Açúcar and has brought significant solutions to our digital marketing efforts. Today, we are able to have a more accurate understanding of our customers and achieve better results in online sales."

BondinhoProfile photo of Herbert Salles, who is the author of the testimonial.
Herbert Salles
·
Digital Marketing at Bondinho

"The fact that we practically don't rely on developers has given us great agility, now we can upload personalizations 5x faster. The personalization loads in milliseconds, there's no flick with Croct. And the segmentation works perfectly, I'm a fan of the tool."

CorebizProfile photo of Caio Dimas, who is the author of the testimonial.
Caio Dimas
·
Senior CRO analyst at Corebiz

"Croct lets you create personalized website experiences based on user navigation. Speaking of e-commerce, we can direct the user to the right path based on previous visits. The personalization tool is powerful and easy to implement and use."

HeringProfile photo of Denner Gomes, who is the author of the testimonial.
Denner Gomes
·
Tech Lead at Hering

"The most undeniable result with Croct is the conversion increase (we reached values that, without this kind of tool, would be very hard to reach). Croct also offers detailed insights into user journeys, helping to provide a better overall experience."

CreditasProfile photo of Paulla Polidori, who is the author of the testimonial.
Paulla Polidori
·
Product Manager at Creditas

"The product has been pivotal in addressing a major challenge at Cobli, enhancing our capabilities in personalization. Its intuitive design and powerful features allow us to efficiently experiment and tailor pages at a much faster rate than previously possible."

CobliProfile photo of Gustavo Scholl, who is the author of the testimonial.
Gustavo Scholl
·
Marketing Coordinator at Cobli

"Croct is a robust tool that enables tests we can't run on other platforms in the market. It simplifies test creation and implementation even on websites with legacy systems and complex integrations, while ensuring reliable result analysis."

SmartFitProfile photo of Kadu Yanki, who is the author of the testimonial.
Kadu Yanki
·
Product Designer at SmartFit

"Croct is the best website manager! It lets me personalize my site without coding, with real-time updates and an intuitive interface for quick, efficient changes. Its robust analytics provide valuable insights to optimize user experience and engagement."

CaixaProfile photo of Augusto Santos, who is the author of the testimonial.
Augusto Santos
·
Digital Channels and Growth at Caixa

"With Croct, I have the autonomy to run tests that previously required developer involvement. Some time ago, we needed to change a banner at the last minute. Thanks to Croct, we were able to execute this within minutes."

CorpayProfile photo of Bruna Bazan, who is the author of the testimonial.
Bruna Bazan
·
Creative Leader at Corpay

"Croct's comprehensive documentation and flexible implementation empower us to create dynamic, personalized user experiences, significantly enhancing our platform's engagement and seamlessly fitting into our QA workflows."

NerdWalletProfile photo of Tina Chen, who is the author of the testimonial.
Tina Chen
·
Senior Software Engineer at NerdWallet

"This tool is exceptional for provides data-rich reports and aiding in content personalization. It's perfect for A/B testing, and the support team has successfully resolved any obstacles I've encountered."

EnextProfile photo of Felipe Marques, who is the author of the testimonial.
Felipe Marques
·
Frontend Developer at Enext

Get started with Croct today

One-time implementation, endless improvement, no development delays.