# Croct vs. Mutiny

Mutiny personalizes landing pages for named accounts. Croct personalizes the whole site,
resolves it on the server, and carries the CMS, the segmentation and the analytics with it. The
difference shows up the moment personalization needs to reach past the landing page.

## How they compare

| Capability                                     | Mutiny | Croct |
|:-----------------------------------------------|:------:|:-----:|
| Forever-free plan                              |   No   |  Yes  |
| Headless CMS with server-side rendering        |   No   |  Yes  |
| Content localization                           |   No   |  Yes  |
| Fast load times with no flickering             |   No   |  Yes  |
| Server-side personalization and A/B testing    |   No   |  Yes  |
| Advanced segmentation with no third-party tool |   No   |  Yes  |
| Real-time user data processing                 |   No   |  Yes  |
| User data structuring and unification          |   No   |  Yes  |
| Bayesian A/B testing engine                    |   No   |  Yes  |
| Integration in hours rather than weeks         |   No   |  Yes  |
| First-class developer experience               |   No   |  Yes  |

## Why teams choose Croct

- **Server-side by design.** Content is resolved before the page is sent, so experiences
  arrive personalized with no flicker and no anti-flicker snippet blanking the page.
- **One platform, no extra vendors.** Segmentation, user profiles, experimentation and
  analytics are built in, so there is no separate CDP, feature-flag tool or analytics
  contract to buy and wire together.
- **Built for headless stacks.** Croct sits alongside Storyblok, Sanity, Strapi, Contentful
  or Shopify Hydrogen and makes the content they hold contextual, instead of replacing them.
- **Marketers ship without developers.** After setup, audiences, experiences, A/B tests,
  scheduling and preview all happen in the Croct interface.
- **Bayesian experimentation on unsampled data.** A/B, A/B/n and multivariate tests with
  cross-device consistency for identified users and bot traffic filtered out.

Against Mutiny specifically, the reach is what differs. A tailored headline and image on a
landing page is one experience. Croct personalizes any component on any page, including pricing,
navigation, product listings and checkout, from the same audiences.

## Adopting Croct

Croct runs alongside your current CMS and your current site, so adoption is incremental rather
than a rewrite.

Setup is one command, `npx croct@latest init`, which installs the SDK, wires the provider
and generates TypeScript types for every slot. Official SDKs cover Next.js, React, Vue,
Nuxt, JavaScript, PHP, Laravel, Symfony, Drupal, and Shopify Hydrogen. Most teams are live
the same day, and the forever-free plan needs no credit card or commitment.

Define slots where content should become dynamic, then move experiences across one at a time.
Existing profile data can be imported, and enriched profiles export to your warehouse or to any
tool you already run.

## Frequently asked questions

### Is Croct only for account-based marketing?

No. Audiences can be firmographic, behavioral, geographic or built from your own data, so the
same platform serves ABM, e-commerce and self-serve funnels.

### Can I personalize past the landing page?

Yes. Any component in any page can be a slot, which is what makes pricing pages, navigation and
product listings personalizable rather than just the hero.

### Does personalization slow the page down?

No. Content resolves on the server before the response is sent, with end-to-end response times
under 90 milliseconds at the 95th percentile.

### What statistics does the A/B testing use?

Bayesian, computed on unsampled data, with A/B, A/B/n and multivariate tests, cross-device
consistency for identified users, and bot traffic filtered out.

### How long does it take to get running?

One command to install, and most teams are live the same day. Marketers run experiments
afterwards without further development work.

### What does it cost?

The forever-free plan covers 10,000 monthly active users with 3 content slots and 1
experience or experiment, and needs no credit card. Growth starts at $100 per month billed
annually for 20,000 monthly active users. Scale is custom.