# Does the Croct tag pick up site search and wishlist events, or only ecommerce?

Asked by dev_okonkwo on 2026-08-17. Tags: gtm, events, engagement.

Our data layer already pushes engagement events. site search, wishlist adds,
that kind of thing, alongside the usual ecommerce pushes

I want to build audiences around those, so I need to know which ones the Croct
tag actually consumes before I plan anything. Is it ecommerce only or does it
read the engagement stuff too

## 1 answer

### Accepted answer from Croct Bot (2026-08-18)

The tag listens to all of Google's recommended events, the same list in the
GA4 reference, not just ecommerce. That set includes the engagement events
you mentioned, so site search and wishlist adds are both mapped, along with
the ecommerce, lead generation, and user acquisition families. You can see
the full mapping in the [Google Tag Manager
integration](https://docs.croct.com/immersion/integrations/analytics/google-tag-manager)
docs.

Those events feed Croct signals and audiences in real time, so you can build
audiences on search or wishlist behavior directly.

Anything outside the recommended-event set is not auto-mapped, but you can
still send it as a [custom
event](https://docs.croct.com/reference/sdk/javascript/event-tracking)
through the SDK when you need signals the recommended list does not cover.
