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Introducing CroctTM

React responsively to your customer's needs.

Identify

Reach the right people at the right time.

Define any profile using behavioral data, purchase history, browsing interests or additional data.

Analyze

Let the numbers speak for themselves.

A/B test the efficacy of different contents and approaches to see how much incrementally they really drive.

Respond

React faster and more effectively.

Use data to personalize every stage of the customer journey and deliver the right message for each customer.

No two people are the same

Why do you keep offering the same for both?

Kate

  • Keyword Search
  • She googled for "Makeup Brush". Not general makeup: brushes.
  • New User
  • She doesn't know the products, so maybe she needs something else to get her attention.

Jhon

  • Remarketing
  • He was browsing a website and clicked on an ad for "men's care".
  • Returning User
  • Last time he visited he almost bought a razor, but ended up abandoning his cart.

Components

Multiple ways to identify your customers.

Weather

Weather

People's needs change according to climate and weather! Does your offer adapt too?

Behavioral

Behavioral

Establish and use patterns to determine what content should be shown.

Location

Location

Your customer's whereabouts and locale can tell you more than you know.

Session

Session

Are your customers leaving your website without interacting with the page?

Profile

Profile

How old is your user? Is he male or female? Does he have children?

Marketing

Marketing

Keep your communication consistent along the entire purchase flow.

We Are Going Global Soon

Croct is almost ready to amaze you, but for now it is currently in private beta.

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